Do I need marketing
Web Site Marketing is mandatory in order to get your site noticed on the world wide web. Its like buying prime real estate for your store front. How important is a marketing camping to your online presence ? Very important and without one your site will do very little for your business. There are various ways to build a presence online. Some of the tasks you can do yourself while others are best left for professionals. Basically with any marketing campaign you are trying to build website relevance. Read more about relevance and inbound linking here.
There are two basic ways to get started with online marketing, PPC ( Pay Per Click ) and or SEO ( Search Engine Optimization ) Keep in mind SEO is a huge business and there are various ways to achieve results.
There are two basic ways to get started with online marketing, PPC ( Pay Per Click ) and or SEO ( Search Engine Optimization ) Keep in mind SEO is a huge business and there are various ways to achieve results.
PPC is a quick way to get your website online and in front of visitors. Once you fund your account with Google or Yahoo you can get started creating your PCC Campaign. This involves setting a budget, picking keywords and setting a PPC price. PPC is complex and while you can create one on your own there are PPC gurus who know how to get the best out of your advertising dollars. Generally speaking a PPC campaign has a much lower ROI than Search engine optimization. However many online marketing campaign uses a mixture of both.
Search engine optimization is all about creating relevance to your website. Relevance is achieved by various methods but its start with on page factors such as code integrity and search engine friendly URLS, to off page factors such as inbound and outbound linking. For long term marketing strategies SEO is the clear winner. Once your site gets ranked organically it doesn’t matter how many visitors click through to your site, its free. SEO services start at $500 and go up. It is not uncommon for a real estate agent to spend thousands per month on an SEO Campaign.
Please Contact us to learn more about SEO – 714-329-5496
Please Contact us to learn more about SEO – 714-329-5496
